By Amanda Riggs

Presenting the firsthand account of an American lady operating numerous jobs in Egypt over a four-year interval, this ebook analyzes the cross-cultural enterprise surroundings among the U.S. and the center East and North Africa. It presents strategies to allow anyone—male or female—to effectively navigate advertisement actions within the region.

• offers the first-hand debts of somebody who labored for 4 years in Egypt at a number of jobs—including founding her personal company—regarding the cross-cultural company matters that come up within the heart East and North Africa

• bargains special details in line with real-world adventure that isn't present in educational experiences of the topic and is extremely helpful to practitioners, e.g., enterprise women

• presents wisdom that would be precious and appropriate to marketers and staff being despatched in another country by way of their businesses as a part of their worldwide management improvement software, not only women

• Addresses delicate topic matter—topics approximately which genuine info is difficult to find—such as find out how to deal with sexual harassment in a rustic that doesn't stick with rule of legislation within the similar approach because the United States

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