By ZHANG RONG ET AL,Aoying Zhou,Wenzhe Yu,Yifan Gao,Pingfu Chao

This e-book offers the hot achievements at the processing of consultant consumer generated content material (UGC) on E-commerce web pages. this massive dimension of UGC is effective details for information mining to aid customer/object profiling. It offers a complete evaluate at the notion of purchaser credibility, object-oriented assessment summarization know-how and content-based collaborative filtering set of rules. It covers a suggestions mechanism that's designed to find purchaser credibility, that's used to outline the pro measure of overview content material; product-oriented assessment summarization for eating places or journey preparations, and brought content-based collaborative filtering for product recommendation.

Contents:

  • Introduction
  • Credibility Learning
  • Entity Resolution
  • Review Selection
  • Review Summarization
  • Recommendation
  • Conclusion

Readership: Graduate scholars, academia and practitioners within the box of database, info technological know-how in addition to e-commerce.

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